20x24

The Impossible Project is not out on a limb: there are more people out there believing in the future of analog Instant Photography. People who do not hesitate to devote an incredible amount of heart's blood, money and energy to rescue one of the most fascinating photographic processes of our century: The original 20x24 Large Format Instant Picture process, pioneered by Edwin Land. Lead by Mr. John Reuter, a small group of 20x24 experts just started producing new runs of the super rare 20x24 material in New York. The 20x24 Studio and the Impossible Project will cooperate closely on their analog mission.
Please stay tuned.